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Undergraduate Degree Requirements
Communication Major -- Advertising/Public Relations Specialization

The Undergraduate Degree requires
40 3-credit courses = 120 credits:

Courses 1-17. See Liberal Arts Core.

18. Choose:
CM 226 Introduction to Advertising -OR-
CM 227 Introduction to Public Relations

19-20-21.  Choose 3 from:
CM203  Introduction to Communication
CM204  Introduction to Multimedia:  Sight Sound Motion
CM223  Journalism I
CM226  Introduction to Advertising
CM227  Introduction to Public Relations
CM290  Public Speaking

22-23-24. Choose 3 from:
CM314  Communication Research (prereq:  CM226 or CM227)
CM350  Advertising Copy Writing (prereq:  CM226)
CM352  Graphics II (prereqs:  CM204, CM222)
CM354  Writing for Public Relations (prereq:  CM227)
CM355  Advertising Management (prereq:  CM226)
CM356  Case Studies in Public Relations (prereq:  CM227)

25-26-27-28-29. Choose 5:
CM courses at Level 300 or Level 400.

30. Choose One:
CM403  Senior Capstone in Advertising (prereqs:  CM226 + one Level 300 Ad/PR course)
CM404  Senior Capstone in Public Relations (prereqs: CM227 + one Level 300 Ad/PR course)

31-32-33. Restricted electives:  choose any 3 non-CM courses.

34-35-36-37-38-39-40. Free electives:  choose any 7 courses.

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