| The Bachelor of Arts Degree in Communication requires 40 courses: |
| Requirements 1-17. See Liberal Arts Core. |
18. Choose CM 226 Introduction to Advertising -OR- CM 227 Introduction to Public Relations |
19-20-21. Choose 3 from: WR 200 (or WR 201 by invitation) Creative Eye CM 203 Introduction to Communication CM 222 Graphics I CM 223 Journalism I: Basic News Writing CM 224 Digital Video Production I: Short Forms CM 226 Introduction to Advertising CM 227 Introduction to Public Relations CM 290 Public Speaking |
22-23-24. Choose 3 from: CM 314 Communication Research (prereq: CM 226 or CM 227) CM 350 Advertising Copy Writing (prereq: CM 226) CM 352 Graphics II CM 354 Writing for Public Relations (prereq: CM 227) CM 355 Advertising Management (prereq: CM 226) CM 356 Case Studies in Public Relations (prereq: CM 227) |
25-26-27-28-29. Choose 5 CM or WR courses at Level 300 or Level 400. |
30. Choose CM 403 Senior Seminar in Advertising (prereq: CM 226, CM 314 or CM350 or CM 355) -OR- CM 404 Senior Seminar in Public Relations (prereq: CM 227, CM 314 or CM 354 or CM 356) |
31-32-33. Restricted electives: choose any 3 non-CM courses. |
34-35-36-37-38-39-40. Free electives: choose any 7 courses. |
NOTE -- Students in the Advertising and Public Relations specialization are strongly urged to consider minoring in marketing or business. |