1. Choose CM 226 Introduction to Advertising -OR- CM 227 Introduction to Public Relations |
2. Choose one additional CM course at Level 200. |
3-4-5. Choose 3 from: CM 314 Communication Research (prereq: CM 226 or CM 227) CM 350 Advertising Copy Writing (prereq: CM 226) CM 352 Graphics II CM 354 Writing for Public Relations (prereq: CM 227) CM 355 Advertising Management (prereq: CM 226) CM 356 Case Studies in Public Relations (prereq: CM 227) CM 384 Book Marketing and Promotion |
6. Choose one additional CM course at Level 300 or Level 400. |
7. Choose CM 403 Senior Seminar in Advertising (prereq: CM 226, CM 314 or CM350 or CM 355) -OR- CM 404 Senior Seminar in Public Relations (prereq: CM 227, CM 314 or CM 354 or CM 356) |