Loyola University Maryland

International Marketing Study Tour - Spain

International Marketing Study Tour - Spain

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MK348.Z1: International Marketing Undergraduate Study Tour 2016

Program Description:

This 3 credit marketing course is designed to give students firsthand knowledge & experience into international marketing strategy. It consists of 5 pre-trip classes during the spring semester on Loyola’s campus, followed by a 9 day study tour to Spain over spring break. The course emphasizes direct interactions with business and marketing professionals at organizations such as:  Ogilvy & Mather Advertising, Codorniu Winery, ESADE and more.*    

Student testimonial:

“I want to thank you again for the amazing trip to Europe.  I can honestly say that I not only learned a lot about international marketing, but was also able to make 27 new friends while doing it. This trip has been the best experience of my life and I will never forget it.” — Former MK348 Student
 

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Program Cost with airfare:  $3,765**

The $3765 covers travel expenses that are not covered by tuition. A non-refundable deposit of 50% is due by Oct. 12, 2015 with the remaining balance due Nov. 13, 2015 

Price includes first class hotel accommodations, hotel continental breakfasts, airfare & land transportation, and course reading materials. Other meals and passport fees are not included.  

Course is restricted to accounting and business majors and marketing minors.  MK240 is a pre-requisite or co-requisite.  Note Loyola requires a minimum GPA of 2.50 to enroll in any course with a study tour component. 
 

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Dr. Richard Klink, Professor of Marketing, will lead the tour.  For more information, please contact Dr. Klink in Sellinger Hall 411 or at ext. 5546 or at rklink@loyola.edu.


     

* All site visits and schedule are subject to change. Please note that this course may be cancelled if fewer than 20 students enroll. 
** Price is subject to change.