Ellen Frost is the co-owner of Local Color Flowers, a floral shop located in the Charles Village neighborhood of Baltimore, Md., that sources flowers from farms within 100 miles of the city. She completed her Master of Business Administration from Loyola in 2004. Ellen and her husband, fellow Greyhound Eric Moller, ’94, were inspired to start the business after one of Ellen’s entrepreneurship courses at Loyola. “That class... was really the first time my eyes were opened to the possibilities of entrepreneurship,” says Ellen. Her graduate courses through the Sellinger School of Business helped her realize that she could start a business that would directly impact the community. Ellen, who met her husband while serving in the Jesuit Volunteer Corps, decided to weave together her hobby of floral design and experience of working in a nursery to start Local Color Flowers, a business that would be good for the environment and provide floral arrangements to the Baltimore community. The shop opened in 2008, and both Ellen and Eric work at the store full time. “We get to be that bridge between farmers and customers,” says Ellen, who earned her undergraduate degree from Canisius College. “To be able to tell the stories of where the flowers came from, how they grew, and see our customers get excited about local flowers is really, really exciting.”
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An entrepreneurship class in the MBA program at Loyola showed me that I could own a business—and do good in the world.