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Data Science in Everyday Life - Networking and Panel Event

Data Science in Everyday Life:  Applicability, AI, and Other Trends

October 20, 2022 | 5:30 pm | 4th Floor Program Room | Andrew White Student Center | Loyola University Maryland

Beginning with a keynote, the topic will explore data science from a variety of perspectives across industry and government—how data science is applicable in everyday life, how AI is being used across the world, and other data science trends. 


Keynote Speaker & Moderator

David Norton, MBA '95, Industry Expert, Author, Operations and Marketing Executive

David Norton, MBA '95, serves as the Chairman and Chief Marketing Officer of GALE Partners, a digital and analytics-based agency / consultancy that has grown to more than 750 people in just over seven years, working with top brands across a broad range of industries, including retail, CPG, financial services, healthcare and numerous gaming clients. Previously, He was the CEO of Accent for 18 months, an $80M entity with 2k employees which is focused on customer care. MDC sold Accent to Startek at 6 times EBITDA after David transformed it in a multi-channel customer engagement agency partnering with clients such as Sprint, Bridgestone and BJ’s.David is now serving on his third Board with Summit Partners, after two very successful B exits, National Veterinary Associates to Ares and Blue Pearl Emergency Veterinary Care to Mars.

Named 2010 Chief Marketer of the Year by CMO Magazine, David brings deep expertise in turning insights and analytics into action in marketing and operations. David spent 13 years at Harrah’s & Caesars Entertainment where as CMO, he oversaw the company’s CRM, loyalty program, brand, advertising, hotel revenue management, multicultural marketing, consumer insights, VIP marketing, teleservices, all websites, entertainment and retail stores and a budget of more than $200M. He also has significant experience with PE firms, including Apollo, Bain, GI Partners, TPG, Summit Partners, CDR, and Ares.

Additionally, David released a book with McGraw Hill called The High Roller Experience that provides insights on how to use data and digital technology to transform organizations. He started his career at MBNA in Management Development before helping to form a robust loyalty function and moved to American Express where he ran the Telechannel across all business units.


  • Elise Beisecker, Sr. Data Scientist, U.S. Government Accountability Office
  • Dr. Amanda Muller, Chief, Responsible Technology, Northrop Grumman
  • Franklin Hernandez, MBA 2013 & MS Data Science 2020, Senior Lead Machine Learning Engineer at Booz Allen Hamilton
  • Joseph Girsch, MS Data Science 2021, Machine Learning Analyst at The Johns Hopkins University Applied Physics Laboratory
  • Mark Wicks, Retired Vice President of Data Science, Experienced Data Scientist, Machine Learning Engineer, and Software Developer


  • 5:30 – 6:30 PM: Networking & Appetizers
  • 6:30 – 7:30 PM: Keynote and Panel Q&A
  • 7:30 – 8 PM: Audience Questions and Closing remarks


If you are interested in streaming the panel discussion online instead, please use this form for virtual only registration.