Loyola University Maryland

Messina

The Visionary Course Pairing

Media Writing (CM 201)

In this course students will learn basic story writing skills that can be applied across communication fields, including journalism, digital media, public relations and advertising. Students will explore what news is, how to interview effectively and how to distinguish fact from opinion or fiction. Students will learn how to tailor their messages in advertising campaigns, to social media platforms and how to direct their messages to the media in press releases. Students will also be introduced to some basic grammar rules in communication fields through the Associated Press Stylebook. Students will also explore some of the ethical issues facing news journalists, advertising executives and public relations professionals today. The graded assignments are intended to give students practice in writing for a variety of communication outlets.

Faculty Biography

Professor Jenny Glick joined Loyola University Maryland's Department of Communication in the fall of 2017. She teaches Media Writing, News Reporting and Writing, Public Speaking, Multimedia Storytelling and Radio Storytelling. She is also an award-winning veteran news reporter who works as a part-time anchor/reporter for WTOP Radio in Washington, D.C.  

How to Notice: Writing as Seeing (WR 100)

Throughout the semester, students will explore what it means to be a visionary thinker, reader, and writer by inquiring into their own distinct ways of seeing. As a class, we will take risks and ask open-ended questions. How do we envision the future, and how might we describe the present? How can we share our visions, persuade others of our points of view? As a community of writers, we will work to participate in creative, intellectual exchange. We will explore “vision” as a way of noticing, affirming that visionary thinking does not have to be extraordinary, that it can be discovered in the everyday. 

We will observe texts closely, learning from how different authors develop and support their ideas. As students practice analyzing the writing of others, they will learn to cultivate authority and intention in their own writing. Aiming to communicate complex thought in clear, engaging prose, students will outline, draft, compose, edit, and revise three major essays. Students will test out different approaches to narrative, exposition, analysis, and argument—experimenting as they pursue their curiosities on the page. 

Faculty Biography

Professor Helen Hofling is a writer, editor, and teacher. She received a BA in philosophy from Vassar College and an MFA in creative writing from The Writer’s Foundry at St. Joseph’s College. Her poetry and fiction have recently appeared in Berkeley Poetry Review, the Columbia Review, Electric Literature, Fugue, New South, Passages North, Prelude, and elsewhere. A member of the PEN Prison Writing Committee, she serves as a poetry judge for their annual writing competition. She teaches writing at Loyola University Maryland. 

Mentor Biographies

Mary Ellen Wade, Associate Director of Messina, earned her Master's in Higher Education Administration from Rowan University and is currently pursuing her doctorate in Higher Education Leadership from Wilmington University. In 2020, Mary Ellen received the Outstanding First-Year Advocate Award from the National Resource Center for the First-Year Experience and Students in Transition. Mary Ellen is originally from Southern New Jersey and her interests include painting, hiking, and traveling.

Virtual Advisor

This course pairing is recommended for students considering a Communication major or minor. The Writing course satisfies a core requirement for all students.

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